user experience

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The Rise of Ad Blocking and the Need to get Back to Good SEO

Although ad blocking has been around for ages, it is safe to say that 2015 was the year that it became mainstream. Ad blocking has penetrated pop culture by becoming the focus of a South Park episode; it was spoken about by Howard Stern and it was featured on NBC’s Today Show. It is no

How UX can Positively Affect SEO

Search engines have been increasingly emphasizing UX, stating that traditional SEO strategies are a simply supporting role. For years we have ignored Google's philosphy while trying to impress Google by designing websites to appeal to search bots and that are stuffed to the brim with keywords. However, this goes directly against what Google is asking us

Why UX and SEO Will Finally Unite

The SEO Landscape is Changing User Experience and Search Engine Optimization have often been at odds with each other. As the world of SEO shifts into a new phase of web marketing, these worlds that have always been kept separate are now beginning to overlap. User Experience (UX), at its